Summary

I design products and then build them. My work sits at the intersection of product UX, front-end engineering, design systems, and AI-native workflows, across consumer products at MTV Networks and enterprise platforms at McKinsey & Company. I design in Figma and ship in React, using Claude, Cursor, and v0 to close the gap between design intent and production code rather than handing it off. I build design systems, component libraries, and token architecture that let teams move fast without losing coherence, and I turn ambiguous stakeholder needs into things that are usable, buildable, and maintainable.

Selected case studies live on the Builds page.

Experience

McKinsey & Company

UX Design & Technical Lead (2017–2026)

  • Built and managed a portfolio of 15+ digital products, every one of them zero-to-one, reaching 45,000 people globally, owning UX, user research, information architecture, content modeling, and front-end delivery. This included McKinsey's global benefits platform, architected to scale across languages and regional legal & security requirements.
  • Designed and shipped Thank-a-thon, an employee recognition platform generating tens of thousands of messages and 200,000+ pageviews during a two-week annual run, owning UX, development coordination, QA, and round-the-clock launch support.
  • Introduced and piloted AI-native prototyping and design-to-code workflows using Claude, Cursor, v0, and Figma Make, building working prototypes to validate concepts before engineering committed. Shipped internal microtools including a custom GPT agent trained on roughly 3,000 articles used to restructure site taxonomy, an editorial intelligence dashboard with a natural-language analytics interface, and a Jira ticket generator for non-technical teammates.
  • Led jQuery-to-React component modernization across the product suite, building reusable template and component libraries with Figma and Storybook as the single source of truth, keeping fifteen products visually and behaviorally consistent.
  • Owned analytics across the portfolio using Heap, Dynatrace, and custom dashboards, translating behavioral data into design decisions and building reporting consumed by senior leadership including the CEO.
  • Partnered daily with engineering and product management on QA, sprint execution, and risk mitigation for high-stakes, high-traffic launches including the firm's Partner Elections, annual benefits enrollment, and global executive livestreams.
  • Migrated the full product suite from external vendors to an internal engineering team with no loss of business continuity, importing product management and design-to-development practice.
  • Led accessibility remediation across the product suite, including a full audit and dedicated improvement sprint on the recognition platform.
  • Served as design and technical advisor to teams across the firm including publishing, alumni, benefits, engineering, and client service, covering AI search strategy, platform migration, analytics, CMS architecture, and component reuse.
  • Introduced and onboarded Slack to our function nearly two years before firm-wide adoption, licensed and rolled out Monday across multiple functions, then brought on Notion which is now used firm-wide, including on client engagements. Modernizing my functions comms and project management is how “Technical Lead” was added to my title.
  • Advanced through the firm's impact bands to Expert, one tier below Associate Partner.

Lead Interactive Designer (2014–2017)

  • Redesigned and rebuilt the firm's flagship editorial channel from the ground up, establishing the design-to-development workflow that grew into the product suite I went on to lead. Sustained a 3x readership increase, with 95% of readers reporting trust in the publication and 71% reporting they tried something new at work based on what they read.
  • Designed, built, and maintained a native mobile application (iOS and Android) delivering the firm's flagship editorial channel, owning it end to end for two years. Designed mobile-first across the full product portfolio for the past decade.
  • Hired and managed the development team that became a ten-year collaboration. Onboarded junior designers and engineers and moved the team's UX workflow from Photoshop to Sketch.
  • Created interactive content, campaign systems, and editorial design for dozens of global initiatives.

MTV Networks / Viacom

Producer, Designer, Writer (2007–2014)

  • Designed, produced, and shipped consumer digital experiences across mtvU's web, social, and on-air properties, contributing to tentpole franchises including the MTV Movie Awards, Video Music Awards, and the O Music Awards.
  • Conceived, designed, and built social-syndicated voting widgets that collected over 1.5 million votes, designed for one-tap participation by an audience with no incentive to work at it.
  • Designed and built embeddable interactive flipbooks syndicated across award show and fan social properties, generating millions of impressions.
  • Grew mtvU's Twitter presence organically to 30,000+ followers and owned editorial strategy across blog, television, and social.
  • Managed the mtvU-Fulbright program blog in partnership with the U.S. Department of State and the Fulbright Foreign Scholarship Board.
  • Nominated for two Daytime Emmy Awards for production work on mtvU's pro-social campaigns: “Against Our Will” anti-trafficking (2013) and “InDebtEd” financial education (2010).

Parsons School of Design

Adjunct Faculty (2006–2007)

  • Taught Design & Visuality, mentoring undergraduates in visual communication, digital practice, and critique, connecting design theory to technology.

Skills

Core Strengths

Product Design & UX Leadership | Design Systems, Component Libraries & Design Tokens | AI-Native Prototyping & Design-to-Code | Front-End Engineering | Native Mobile & Responsive Web | User Research | Accessibility | Analytics-Informed Design | High-Traffic Launch Management | Cross-Functional Partnership | Mentorship

Design & Prototyping

Figma, v0, Cursor, Lovable, Sketch, Photoshop, Illustrator, After Effects, Premiere

AI

Claude and Claude Code, ChatGPT and custom GPTs, Gemini, Perplexity, LLM and RAG prototypes, prompt and workflow design

Front-End

HTML, CSS, JavaScript, TypeScript, React, Next.js, Tailwind, Storybook, Three.js / R3F, GSAP

Data

Heap, Dynatrace, Snowflake / SQL, Jira, Notion, Miro

Recognition

2013 Daytime Emmy Nominee, MTV “Against Our Will”

Outstanding New Approaches

2010 Daytime Emmy Nominee, MTV “InDebtEd”

New Approaches

2005 Fellowship, Skowhegan School of Painting & Sculpture

Education

MFA, Parsons School of Design

BFA, School of the Art Institute of Chicago, Art & Technology